I was 22 when I started my first business. Over the next seven years, I successfully grew that business to a team of 25 staff and became known as the leader in the bookkeeping industry. I was aware that my business acumen at the time was still limited, so I appointed a Business Coach. As an industry leader, we challenged the traditional models of client management and service delivery which modernised the bookkeeping industry dramatically.

With a burning desire for helping others, I sold my business at the age of 29 and started Athena Coaching, which became Athena Leadership Academy ten years later.